International sales expert Grant Cardone is a specialist in his field of sales, growth and entrepreneurship, and our managing director and self-starting entrepreneur Ricco Katona of successful marketing firm Glowing Global has recently been inspired by an article he read, written by Mr Cardone himself. The article featured on Entrepreneur.com refers to creating our own fate instead of sitting around and waiting for fate to turn up at our doors, we have to go and get it for ourselves. Managing director Ricco Katona knows this is the case as he built his business from the bottom up, and had to work incredibly hard for his opportunity.
In the article, Mr Cardone talks about the basic rules of success which will help you create your own fate, including dominating instead of competing. He explains that the greatest salespeople are not interested in competing or winning a race, no, they are more about setting a new record and being in a league of their own, alone on the playing field. Ricco Katona of Glowing Global strongly agrees with this mantra and says, “As experts in our field, we don’t try to beat anybody or stay engaged with competition. We are more interested in setting ourselves apart from the rest and doing something bigger and better, dominate and do what others are too afraid to try.”
Grant Cardone goes on to advise that when creating your own fate, you should start seeing problems as opportunities. As Mr Cardone puts it, “The greats don’t see problems, they solve problems”, being able to overlook challenges and use them to your advantage is a desirable skill and will impress the investors, employers or customers who you are selling yourself to. Ricco Katona of Glowing Global strongly agrees that you need to adopt the mindset of doing what others in your field refuse to do and see things from a different perspective to them.
Lastly and most importantly, Grant Cardone tells us to disrupt the status quo and shake things up. All of the great salespeople haven’t designed their own success by staying within the guidelines and followed in the exact same footsteps of the opposition. No, they set a new pace, they disrupted the status quo and changed things, not for the sake of change, but because they see a better and quicker way to do things right. To be build success for yourself, Ricco Katona of Glowing Global strongly agrees that, you must take a little risk.